Diesel
A real alternative to traditional luxury, Diesel experiments with design, materials, and technologies, rooted in its visionary DNA, driven by values of passion, individuality, self-expression, inclusivity, and community.
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Diesel Watches: Curated Collection of High-end Timepieces
Diesel's high sense of style is reflected not just in their watches but also in their clothes and other accessories. They are perfect for everyday wear and suitable for formal and informal outfits. Diesel is one of the few affordable watch brands that follow the current trends to create stylish and sophisticated designs.
Diesel Watches: The Beginning
With a history spanning over 40 years, Diesel makes some of the most stylish and sporty arm candy for the youth. The company started as a fashion brand founded by Alonzo Rosso. While studying economics at the University of Venice, he dropped out of the course and started working at Moltex, a factory that produces clothes. It gave him a basic idea about the production and manufacturing of apparel. He was really successful working for the company, so he was offered a 40% stake in it within two years.
The company was soon renamed Diesel, and they started selling denim pants under the same brand name. The name Diesel came was derived from Diesel oil because it was a common alternative fuel during the oil crisis. Alonzo wanted the people to perceive Diesel, the brand, as a modern and efficient alternative to other casual wear brands.
Diesel soon started manufacturing accessories and clothes, which led to the formation of Diesel watches. Today, Diesel watches are the result of business collaboration between Diesel and Fossil, a renowned watch manufacturer. Diesel manufactures some of the most pocket-friendly and high-quality watches with a futuristic aesthetic perfect for everyday use.
Diesel Watches For Men And Women
When we talk about the aesthetics of Diesel watches for men & women, the large dial and the unique designs stand out. Diesel is a brand that prioritises design aesthetics over performance. Their target audience is people who want to prioritise trends rather than people looking to invest in precise and high-tech functioning watches.
A significant chunk of Diesel customers is younger people who are fashion savvy. They religiously follow fashion trends and update their watch designs according to these trend forecasts. Most of their designs are masculine, with rugged and chunky silhouettes. Their watches embody boldness, ingenuity and extravagance. While their significant buyers are men because of their aesthetics, they also have many collections with sleek watches suitable for women.
You can find Diesel analog watches and Diesel digital watches in their collection. Diesel watch straps are mostly made up of leather or silicone. One of the most classic pieces in Diesel watches includes the Chopped Digital silicone watch. You can find this watch in a versatile palette like black, red, transparent, pink, blue, and more. The Mr Daddy 2 is another excellent multifunction watch from Diesel that features a silicone strap. The Little Daddy Gold Bracelet Watch is one of the most striking models from Diesel, complete with a gold guilloche and white index.
Since Diesel does not focus much on the intricate details, Diesel-mechanical watches have simple functions like timing and calendar. The identity that Diesel has created for itself in the fashion industry has driven the growth of its watch brand. This brand is not meant for watch aficionados who give importance to their watches' reputation, but for people interested in investing in fashionable accessories.
Diesel Smartwatches
Being a young and modern watch-making company, Diesel expanded the brand into selling smartwatches. Diesel smartwatches are super sleek and stylish, but they are also functional and integrate the latest technology into their watches. They have two different smartwatch ranges, the Axial collection and the Fadelite collection.
The Axial collection is more rugged and chunky. These watches appeal more to men because of their design, but the Fadelite collection features a much sleeker aesthetics. They have a very slim and classy look which suits both men and women.
One of the most durable Diesel watches on the market is the Men's Crusher watch which has a thick and rugged frame. It has a larger than standard size case and eye-catching colour combinations, making it one of the famous Diesel smartwatches. The Diesel On Men's Armbar Silicone Hybrid Smartwatch is a modern and futuristic smartwatch with a refined look and a hint of colour. This piece also features an unusually large case and duo chromatic palettes.
Visit the Helios website or your nearest store and bring home your favourite Diesel watch today!
BRAND COLLECTIONS PRICE LIST
| Diesel Men SPIKED | Rs. 20,495 |
| Diesel Men MERCURIAL | Rs. 30,995 |
| Diesel Men MERCURIAL | Rs. 30,995 |
| Diesel Women WRAP-D | Rs. 18,995 |
| Diesel Men CLOSER | Rs. 18,995 |
| Diesel Men STINGER | Rs. 13,995 |
| Diesel Men STINGER | Rs. 15,495 |
| Diesel Men CLOSER | Rs. 20,495 |
| Diesel Women D-ERA | Rs. 10,845 |
| Diesel Men MR. DADDY | Rs. 34,995 |