Movado—Synonym for artistry, innovation and modern design

Movado, the flagship brand within the Movado Group portfolio, is a leading American watchmaker, best known for its Museum Watch. Movado watches are known for their signature metallic dot at 12 o'clock and minimalist style. The company strives to design, produce, and sell exceptional watches from luxury and fashion collections you can't help but love.

The story behind the name

Movado was founded by a 19-year-old entrepreneur, Achille Ditesheim, in 1881 in the watchmaking town of La Chaux-de-Fonds, Switzerland. The Jewish watchmaker family owned several companies in the area, but in 1892, the brothers Leopold, Achille, and Isidore combined their separate businesses to create "L.A. and I. Ditesheim, Fabricants".

This was one of the first modern factories in the area following the watchmaking crisis of the 1870s. Having arrived over the course of the century, many Jewish traders, craftsmen and entrepreneurs were less attached to traditional working models. They thus played a pivotal role in revolutionizing the Swiss watch industry.

Within 20 years, the company had more than 80 employees and was internationally known for its wide variety of pocket watches. Movado began to produce wristwatches, and the company expanded again in 1905, now employing more than 150 workers. It was at this time that it was renamed Movado, which means "always in motion" in Esperanto.

Movado Watches: Growth over the year

In 1983, Movado watches was purchased by North American Watch Corp, founded by Gedalio Grinberg, a Cuban-born Jew who escaped Cuba in the early 1960s and came to the United States with his young family to begin the journey that would lead to the company that is today, Movado Group. Gedalio Grinberg is recognized as an industry driver who played a critical role in establishing luxury watch marketing. His son, Efraim Grinberg, is the chairman and chief executive officer of Movado Group, Inc. (MGI)

Since 1881, Movado watches have been a brand in motion – always changing, always innovating, always moving ahead of all. This quest for innovation has made them one of the world's premier watchmakers, with a proud heritage of Swiss craftsmanship. Recognized for design innovation and excellence, Movado watches have earned over 100 patents and 200 international awards for men and women. Movado watches are in the permanent collections of museums worldwide.

The Iconic Museum Watch

The company markets the Museum Watch, designed by the American designer Nathan George Horwitt in 1947. Influenced by Bauhaus, the Movado watch dial has a very simple design defined by a solitary dot at 12, symbolising the sun at high noon. It was first made by an American importer of Swiss watches called "Vacheron and Constantin-LeCoultre Watches Inc." (not the Swiss watchmaker Vacheron Constantin), later produced by Movado.

Horwitt's dial was selected for the permanent design collection of the Museum of Modern Art, New York, in 1960; the first watch dial awarded this distinction. Following Horwitt's death, Movado watches started heavy promotion of Horwitt and the design of the Museum Watch. Photographer Edward Steichen called Horwitt's design "the only truly original and beautiful one for such an object." The single dot dial now appears in many of Movado's timepieces.

A passionately curated collection of Movado Classic Watches

Movado is one of the most shining examples of why Swiss watches are consistently the most reliable. Known for its signature design with a simple dot at the top centre of the watch face, every watch pays homage to the sun's placement at high noon and the original method of time-telling: The sundial.

Movado watches are known worldwide for their distinctive look, praised for their fine quality and minimalist design. Movado leather watches, Movado ceramic watches and Movado analog watches are popular with collectors who appreciate modern movements as well as traditional aesthetics, thanks to their stunning and ever so charming appeal. Then there are Movado digital watches and Movado automatic watches for those whose style statement is more new-age and technology-driven.

Some Movado luxury watches have interesting names in Esperanto, a constructed language, such as Bela ("beautiful"), Bela modo ("beautiful fashion"), Fiero ("pride"), Brila ("brilliant"), Linio ("line"), and Verto ("head top").

In November 2015, Movado announced the release of the Movado Motion collection of fine Swiss-made watches, including Movado watches for women: Bellina and Movado watches for men: Museum Sport models.

Shop Movado watches in India at the best prices from the Helios online website or in-store. Movado watch prices follow a spectrum of the affordable budget-friendly band to high-end luxury bands. So, wait no more and get your hands on these beautiful babies!